Advertising campaign

Puertas Abiertas (2022)
The audiovisual sector represents the storytelling, people involved can express more than a photograph, therefore we carried out the filming of a promotional video that has been filmed in (Helsinki, Warsaw and Barcelona). On the other hand the importance of advertising resources through BTL is predominant, it is a strategic means of communication if used correctly, in this case we proposed a series of three digital posters within the advertising campaign, they are classified by colors following the same standard established in the logo. Each photograph represents different people with limited intelligence quotient in their real work environment, in addition to this we suggested words that define these individuals for example; Creative, Leader, Expert.


Launch event poster